At the moment, people are trying to run discrete graphics on ARM-based boards, with a lot of pain and patches managing to get some AMD cards working, but there is no proper driver support. The x86 platform, which has full driver support, allows the use of fully functional GPUs, eliminating the need to purchase expensive Nvidia Jetson modules. The advantage? Well, there is no similar Turing Pi-like platform on the market, except for LattePanda. Intel is not in the best shape right now, and they would likely be willing to collaborate on favorable terms to promote their products.